Sunday, October 19, 2008

Sarah Palin = Ratings!

Forget about RDLee Equaling Ratings for one second because....

Sarah Palin was a big hit on "Saturday Night Live." NBC scored its highest ratings for the late-night show in 14 years, in an estimate based on the nation's biggest media markets. Nothing has done better since skater Nancy Kerrigan visited after her Olympics drama with Tonya Harding in 1994.

Palin played along as Tina Fey gave another impersonation of the Alaska governor.

Nielsen Media Research won't have a complete count of Saturday's audience until later in the week. It will likely be around 14 million people — and 17 million for the first half hour, when the opening skit happened.

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